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August 18, 2006
A-11 Radio Ad #1 – Big Sale

Discussion (8) | PDF Transcript (Basic) | Learning Center (Premium) | Teacher's Lesson Plan (Premium)

Ever listen to the radio or TV and not understood? Why, too fast for you? In today’s mp3, Kris and company try to guide you through one of those oh-so-fast radio/TV ads.

LINK TO DOWNLOAD THIS LESSON (right-click, save as) :
epod_biz39_C11.mp3(8.90mb)

Difficulty Level: Advanced | Popularity: 147 | Rating: 8
TOPICS: advertising, sales | FUNCTIONS: exaggerating|misleading

June 14, 2006
A-4 Brainstorming

Discussion (1) | PDF Transcript (Basic) | Learning Center (Premium) | Teacher's Lesson Plan (Premium)

Brainstorming with a group of people creates new ideas, solves problems, motivates and develops teams. Use brainstorming well and you can achieve excellent results in improving organization, performance, and staff development. In today’s Business English lesson we are going to listen to a team brainstorming ideas. As you listen, see if you can hear some of the stages in the brainstorming process.

LINK TO DOWNLOAD THIS LESSON(right-click, save as) :
epod_biz11_C4.mp3(9.06mb)

Difficulty Level: Advanced | Popularity: 127 | Rating: 8.3
TOPICS: marketing, advertising, innovation | FUNCTIONS: paraphrasing, making suggestions, agreeing|disagreeing

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